socialmediatico

Showing posts with 'Italia' tag.

Dic
15 2011
Photo
5

barbarars:
#italiainnovatori (on Flickr)
Photo taken at Convention Nazionale ‘Italia degli Innnovatori’ @ Politecnico di Torino
Barbara R. S.

http://www.flickr.com/photos/barbarars/6512873463/

#italiainnovatori (on Flickr)

Photo taken at Convention Nazionale ‘Italia degli Innnovatori’ @ Politecnico di Torino

Barbara R. S.

From: barbarars
barbarars
Origin: barbarars

Nov
28 2011
Text
9

Apr
12 2011
Link
13

Italy's Growing Multi-Media Influence Impacts Purchase Decisions - Nielsen Wire

Nielsen ha pubblicato oggi l’esito di una ricerca condotta nell’arco di quattro anni in Italia. Estratto:

“The proliferation of the Internet, social networks, smartphones, tablets and branded in-store and mobile contact points in Italy are presenting increased opportunities to build successful relationships with the consumer, and Italian consumers are increasingly taking advantage of their multi-channel options. Fully 44 percent (23 million people over 14 years) of Italians engage the buying process through several contact points – a year-over-year increase of 2.6 million individuals.”

Mar
02 2011
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3

Penetrazione dei Social Network in crescita Italia (2009-2015) - Statistiche di eMarketer

via emarketer.com

Secondo le statistiche di eMarketer relative ai paesi EU-5 dal 2009 al 2015, la penetrazione dei social media in Italia è destinata a raddoppiare, passando dal 30,5% del 2009 al 60,8% nel 2015.

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Nov
30 2010
Photo
33

http://bigasslenses.tumblr.com/post/1985011960

From: CREATIVE ROOM
creativeroom
Origin:

Mar
19 2010
Text
1

Global Audience Spends Two Hours More a Month on Social Networks than Last Year - Nielsen Wire

barbarars:

March 19, 2010
On average, global web users across 10 countries spent roughly five and a half hours on social networks in February 2010, up more than two hours from the same time last year. While the U.S. boasts the largest unique social networking audience, Italian and Australian web surfers led the way for average time on site with more than six hours each in February.
Social Network Usage By Country / Feb 2010
Home & Work Country Time per Person
(hh:mm:ss) Average 5:27:33 Italy 6:27:53 Australia 6:25:21 United States 6:02:34 United Kingdom 5:50:56 Spain 4:50:49 Brazil 4:27:54 France 4:12:01 Germany 3:47:24 Switzerland* 3:26:00 Japan 2:37:07 Source: The Nielsen Company
*home only

Overall, the active unique audience to social networks grew nearly 30%, from 244.2M to 314.5M in the last year. In the U.S., the average active unique audience grew to 149.M from 115M in February 2009.

Across the 10 countries measured, Facebook drew the largest active unique audience globally and claimed nearly three times the sessions per user of MySpace, the next closest network. Facebook users also spent more time per session, logging nearly six hours per user across the globe.
Global* Social Network Traffic / Feb 2010 Web Site % Reach of Active
Social Users Sessions per Person Time per Person (hh:mm:ss) Facebook 52% 19.16 5:52:00 Myspace.com 15% 6.66 0:59:33 Twitter.com 10% 5.81 0:36:43 LinkedIn 6% 3.15 0:12:47 Classmates Online 5% 3.29 0:13:55 Source: The Nielsen Company
*United States, Brazil, Australia, Japan, France, Germany, Italy, Spain, Switzerland, United Kingdom
Unique audience represents active usage, not overall membership of social networks
Tags: Australia, Brazil, Facebook, France, Germany, Italy, Japan, MySpace, social networking, Spain, Switzerland, Twitter, U.K.

via blog.nielsen.com

According to Nielsen, Italy is the country that spends the most time per person on social networks.

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